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Shannon Houchin

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Chief Roadie

Opening a roadside peach stand seemed like a crazy idea at the time, since most people thought the business model was long dead. Opening 100 roadside peach stands with over 200 workers across 3 states seemed like an insane idea--but that's exactly what I did.

And now, a decade later, I am still doing it. Today my son, Finn, who grew up selling peaches, is my business partner and together, we teach students how to earn college tuition over the summer by selling peaches.

Feb. 29, 2024

Peach Perfect: Cultivating Success at the Roadside Stand with Shannon

Have you ever reveled in the simplicity of a roadside fruit stand, the sweet aroma of peaches wafting through the air? Our latest guest, Shannon, a librarian-turned-entrepreneur, guides us through her incredible transformation into the queen of South Carolina's peach …

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